HEY
this is one of the best interactive setup i’ve ever seen
SIMPLY brilliant! you don’t want to miss this excellent campaign
was created by a Spanish agency called DoubleYou in 2007
I don’t like their concept of official website, far too ‘experimental’ and no room for user experience & brand identity, i would suggest them to take a look at Modernista way of presenting their official website. I think Modernista is doing exactly thte same thing but in a much smarter way.
Categories: digital
Tagged: digital, installation, interactive setup
日本仔真係顛!!
effective & innovative promotion!
http://www.freshcreation.com/entry/giant_loch_ness_monster_in_tokyo/
“To promote the movie The Water Horse, a giant Loch Ness monster was created in Tokyo. Water jets and a water screen were needed to make the monster come alive.”
Categories: integrated
Tagged: digital, monster
david darmano is one of my favourite blogger
his insight is to-the-point, easy to understand
and here’s his recent post on world 2.0
the best presentation on 2.0 i’ve ever read
just read it!
Categories: digital
Tagged: 2.0, advertising, david darmano, digital, presentation
